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A gravel-throated emcee hailing from Queens, Ja Rule has been receiving attention since his verse on Jay-Z's "Can I Get A..." His debut album Venni Vetti Vecci dropped in 1999, powered by the runaway smash "Holla Holla" which flooded the airwaves and had legions of listeners exclaiming "it's murdaaaa!" A hit-making machine, he's mastered the art of the crossover, coming with both roughneck homicide stories and R&B love jams alike. 2000's Rule 3:36 featured several huge hits, while his 2001 LP Pain Is Love sported radio-ready singles like "I'm Real" and "Always On Time," furthering his success as a platinum player. Ja's alternately gruff and mellow, semi-shouted and smooth rhymes are backed by bouncy, club-oriented production from Irv Gotti. |
