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Surfing high on the Ska Punk wave which raged in the 1990s, No Doubt found their ticket to ride in a watered-down, polished combination of 3rd Wave Ska and Punk-Pop. With success on the horizon, they quickly moved into more radio-friendly pop territory, launching a career that moved beyond alternative music festivals. As image-perfect as Disneyland, which sits in their backyard, No Doubt embrace a sound and look that counters the aggressive and raw aspects of Grunge and Punk. What little Ska sound they had has been buried under tightly crafted New Wave currents. As many teenage boys and girls will be quick to tell you, the appeal of No Doubt is the attention-grabbing centerpiece and vocalist, Gwen Stefani. In both sound and image, Stefani stands out like a forest fire in a snowstorm. Her lofty voice soars over easily digestible, bouncy guitars and takes front stage both aurally and visually. With such well-crafted Pop nuggets and an enigmatic frontperson, No Doubt have assured themselves a bright future as alternative music radio darlings. |